Friday, June 29, 2012

Sex Still Sells

I recently found a couple saw a couple of youtube videos in the niche that I work in and found something that I didn’t think still worked. Both looked to be advertising videos of products from different companies, on different ends of the spectrum completely, one homemade, one from a formal looking trade show. The homemade video panned around this guy’s trailer and described a few details of what he had built. I thought that design was original and creative; a few of the comments below did not.


Video #1


Video #2


The corporate video, on the other end of the spectrum, did not look professionally edited or shot. To me it seemed as if the video was taken of a photo shoot of two barely dressed girls leaning over a trailer frame. No originality, no creativeness, but the video of the trailer frame (with girls) pulled in 7.5 times as many views as the other. Sex Still Sells? I guess that depends on the traffic and the extremely low possibility of it converting.  It gives me an idea of an interesting split test, one that probably could not be applied across into that many other niches, but still a good idea.


Youtube is a wonderful place to find all kinds of videos relating to anything on earth, just don't get lost in the ether if you want to get anything done for several hours. 

 

Later,

Karl S


Check out a few more original trailers over at pbmotorcycletrailer.com

Wednesday, June 27, 2012

Untitled

Let’s start with a little introduction and what this page is all about.

Hi, my name is Karl Steinmeyer, I have been riding on two wheels for about 5 years now.  


Bike_and_trailer

Let’s talk about what this is all about and what to expect to find here.  Motorcycle cargo trailers, pull behind motorcycle trailers, pet haulers, rolling coolers, (whatever you want to call them); it’s a way of doubling the amount of storage you have when riding a motorcycle. Storage is limited and gear is plenty.  So how do you go for a ride when you can’t pack more than 1 pair of shorts? Hook up a trailer and just go.

Pulling a trailer with a motorcycle can be a scary thought, at first. There can be a lot of questions and concerns when wanting to pull a trailer.

-          Is it safe?

-          How much do they weigh?

-          Is my bike big enough?

-          How much do they cost?

-          Do I need a special endorsement?

After 4 years of riding and towing, I can say pulling a trailer has changed the way that I ride. I can take longer trips. I can bring a LOT more stuff. I can enjoy traveling anywhere I want and bring, buy, and haul whatever I choose. MY wife gets to shop, I get a full cooler, and we can both bring home souvenirs.

“If you ride on 2 wheels  (or even 3), you can ride with me.”

Later,

Karl S

Check out more over at Pulling Something Different.